There’s no denying that in a matter of a few short months, the novel coronavirus has transformed “normal” life as we knew it. And perhaps the biggest impact has been on our children, who were forced to spend the last months of the 2020 spring semester trying to adjust to distance learning.
As COVID continues to spread around the world, the topic of public health is of paramount importance. But it would be a mistake to view the novel coronavirus pandemic solely in regards to physical health: the virus is also linked (directly and indirectly) to poor mental health, including anxiety and depression.
If you want your website to succeed, it’s important to optimize your user experience (UX). The quality of the experience that your website provides is the baseline for creating happy users and then converting them into satisfied customers. The thing is, good UX isn’t just a nice option, it’s imperative.
Content marketing is an effective way to keep customers engaged and informed. Since educated customers mean increased customer satisfaction, building a platform of educational content marketing can help businesses achieve their financial goals.
However, quantifying the returns on educational content marketing can be difficult. With no direct sales numbers and revenues attached to content marketing itself, gauging the value and quality of your content depends on other metrics.